Twitter is more than just a place for you to tweet your own information, it is a community where you can engage your followers in online conversation. Engaged followers are more likely to respond to your tweets and re-tweet your messages. This helps your tweets reach more Twitter users and allows you to gain more followers. Listed below are some basic methods and steps on how to properly engage followers.
On Twitter:
- Do not go into all guns blazing
- Listen, get to know people there
- Research to find out if people are interested in what you want to talk about
- Tweet as you’d like to be tweeted to
- Engage people and have conversations
- Don’t simply shout out broadcasts
On engagement:
- Reply to what people
- Being interested is more interesting
- Listen and show you are aware of what others say
- Ask questions so people can do the same back
- Use contests on your blog to engage people
On the biggest mistakes people make blogging:
- Lack of focus and covering too many different topics
- Plan what you want to say, identify your audience and what your audiences wants to know
- Look after the people you’ve already got
- The more “me” you say, the more people say “go away”
- Write for your audience and not yourself or what you are interested in
On attraction
- Great content is key
- Networking wherever you go
- Mention your blog when you can and include a call to action with a benefit to your audience
Content is King, but a king without an army is a man in a funny hat:
- Content is crucial but not everything
- You also need promotion
- Mobilize your fans to become your advocates
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