Did you hear that from Rand Fishkin of SEO MOZ, he has been saying these days. He has been articulating which we have been working silently over for past two years.
Gone are the days when people used to buy links, build links, get links, force links, push links, drop links.
Old-school, super old-school link building tactic was leaving links on guestbooks, forums, open comments, do follow blogs, do follow links, all that kind of stuff. They are extremely effective for getting your site banned from search algorithms.
So how should one go about EARNING LINKS?
The new way to do this is earn links directly with content. You can earn links very, very directly if you create the kind of content that you know someone wants to share, wants to link to, would embed, would write about or blog about or include in their press or their research or in something that says something nice about them.
The link earning way to do that is to get a guest post featured on picky sites and blogs. This is very important. When we say "picky," what we mean is, people who care a tremendous amount about what's being put on their sites as opposed to those who accept nearly every type of guest post or guest article.
The diagram shows how Converged Media works. The most important aspect to Earn Links is through Earned Media. So the overall strategy is to create great content and reach out to the earned media space
[caption id="attachment_3703" align="aligncenter" width="497"] Link Building is DEAD, Its a BIRTH of Link EARNING!!!.[/caption]
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